Recommendations

  • The Food Lab

    The Food Lab

    The Food Lab

    J. Kenji López-Alt
    4.06 (18,847)

    Ever wondered how to pan-fry a steak with a charred crust and an interior that's perfectly medium-rare from edge to edge when you cut into it? how to make homemade mac 'n' cheese that is as satisfyingly gooey and velvety-smooth as the blue box stuff, but far tastier? how to roast a succulent, moist turkey (forget about brining!)—and use a foolproof method that works every time?as serious eats's culinary nerd-in-residence, j. kenji lópez-alt has pondered all these questions and more. in the food lab, kenji focuses on the science behind

    Seth Godin

    everyone who eats should own a copy of The Food Lab

    Jul 26, 2018 — Source

  • The Pursuit of Wow!

    The Pursuit of Wow!

    The Pursuit of Wow!

    Tom Peters
    Business & Economics
    3.89 (859)

    Organized into more than 200 thought- and action-provoking elements—from the importance of clean trucks and bathrooms to conversations with entrepreneurs creating new markets—tom peters, bestselling management guru offers a practical guide to impractical times. in the pursuit of wow!, tom peters offers readers the words, the tools, to survive in tumultuous business environments. in his groundbreaking book, in search of excellence changed the way business does business. now it’s time to take the next leap into the cyberstage era. getting to a place called excellence is no longer the idea.

    Seth Godin

    You don't have to read many of the books I've written if you just read The Pursuit of Wow.

    Dec 16, 2019 — Source

  • The Quantum Thief

    The Quantum Thief

    The Quantum Thief

    Hannu Rajaniemi
    Fiction
    3.84 (22,036)

    Jean le flambeur gets up in the morning and has to kill himself before his other self can kill him first. just another day in the dilemma prison. rescued by the mysterious mieli and her flirtatious spacecraft, jean is taken to the oubliette, the moving city of mars, where time is a currency, memories are treasures, and a moon-turned-singularity lights the night. meanwhile, investigator isidore beautrelet, called in to investigate the murder of a chocolatier, finds himself on the trail of an arch-criminal, a man named le flambeur...indeed, in his

    Seth Godin

    I read The Quantum Thief a few months ago, and it’s still resonating with me.

    May 5, 2020 — Source

  • The War of Art

    The War of Art

    The War of Art

    Robert McKee,Steven Pressfield
    Self-Help
    3.98 (87,832)

    Seth Godin

    The War of Art is one of those books, at least for me when I finally was exposed to it, I said why wasnt I informed?

    Feb 10, 2016 — Source

  • Debt

    Debt

    Debt

    David Graeber
    Business & Economics
    4.2 (15,708)

    Every economics textbook says the same thing: money was invented to replace onerous and complicated barter systems—to relieve ancient people from having to haul their goods to market. the problem with this version of history? there’s not a shred of evidence to support it.here anthropologist david graeber presents a stunning reversal of conventional wisdom. he shows that for more than 5,000 years, since the beginnings of the first agrarian empires, humans have used elaborate credit systems to buy and sell goods—that is, long before the invention of coins or cash.

    Seth Godin

    The most fascinating book I've read all year is Debt, by David Graeber. (The audio is highly recommended).

    Jul 9, 2015 — Source

  • B

    B

    B

    Sarah Kay,Sophia Janowitz
    Poetry
    4.5 (3,527)

    In 2011, sarah kay performed "b" at the ted conference in long beach, california to standing ovations. now the video of that performance has been forwarded to mothers and daughters (and fathers and sons) all over the world. originally written in 2007, "b" is a thank you note, a love letter, a wish, a promise, a confession, and a secret. with beautiful illustrations by sophia janowitz, "b" is finally available in this whimsical, magical book.

    Seth Godin

    I get choked up every single time I read it

    Dec 20, 2019 — Source

  • The Art of Gathering

    The Art of Gathering

    The Art of Gathering

    Priya Parker
    4.01 (10,027)

    Every day we find ourselves in gatherings, priya parker says in the art of gathering. if we can understand what makes these gatherings effective and memorable, then we can reframe and redirect them to benefit everyone, host and guest alike. parker defines a gathering as three or more people who come together for a specific purpose. when we understand why we gather, she says -- to acknowledge, to learn, to challenge, to change -- we learn how to organize gatherings that are relevant and memorable: from an effective business meeting

    Seth Godin

    A long overdue and urgent manifesto for anyone who has the temerity (and generosity) to organize the time and energy of a team in order to call a meeting

    Jul 26, 2018 — Source

  • The Artist's Journey

    The Artist's Journey

    The Artist's Journey

    Shawn Coyne,Steven Pressfield
    4.16 (1,021)

    — ryan holiday, bestselling author of ego is the enemy and the obstacle is the way i have a theory about the hero’s journey. we all have one. we have many, in fact. but our primary hero’s journey is the passage we live out, in real life, before we find our calling.the hero’s journey ends when, like odysseus, we return home to ithaca, to the place from which we started. the passage that comes next is the artist’s journey.on our artist’s journey, we move past resistance and past self-sabotage. we

    Seth Godin

    an essential compass, road map and kick in the pants

    Jul 26, 2018 — Source

  • Reboot

    Reboot

    Reboot

    Jerry Colonna
    3.93 (1,364)

    One of the start-up world’s most in-demand executive coaches - hailed as the “ceo whisperer” (gimlet media) - reveals why radical self-inquiry is critical to professional success and healthy relationships in all realms of life.jerry colonna helps start-up ceos make peace with their demons, the psychological habits and behavioral patterns that have helped them to succeed - molding them into highly accomplished individuals - yet have been detrimental to their relationships and ultimate well-being. now, this venture capitalist turned executive coach shares his unusual yet highly effective blend of buddhism,

    Seth Godin

    It’s raw, personal and life-altering.

    Jun 17, 2019 — Source

  • The Art of Possibility

    The Art of Possibility

    The Art of Possibility

    Benjamin Zander,Rosamund Stone Zander
    3.92 (9,730)

    Presenting twelve breakthrough practices for bringing creativity into all human endeavors, the art of possibility is the dynamic product of an extraordinary partnership. the art of possibility combines benjamin zander's experience as conductor of the boston philharmonic and his talent as a teacher and communicator with psychotherapist rosamund stone zander's genius for designing innovative paradigms for personal and professional fulfillment. the authors' harmoniously interwoven perspectives provide a deep sense of the powerful role that the notion of possibility can play in every aspect of life. through uplifting stories, parables, and

    Seth Godin

    the book I recommend more than any other

    May 5, 2020 — Source

  • Eat Their Lunch

    Eat Their Lunch

    Eat Their Lunch

    Anthony Iannarino
    Business & Economics
    4.13 (240)

    Like it or not, sales is often a zero-sum game: your win is someone else's loss. most salespeople work in mature, overcrowded industries, your offerings perceived (often unfairly) as commodities. growth requires taking market share from your competitors, while they try to do the same to you. how else can you grow 12 percent a year in an industry that's only growing by 3 percent?it's not easy for any salesperson to execute a competitive displacement--or, in other words, eat their lunch. you might think this requires a bloodthirsty whatever it

    Seth Godin

    the much anticipated Eat Their Lunch from Anthony Iannarino.

    Jul 26, 2018 — Source

  • The Long Tail

    The Long Tail

    The Long Tail

    Chris Anderson
    Business & Economics
    3.81 (29,246)

    The new york times bestseller that introduced the business world to a future that s already here -- now in paperback with a new chapter about long tail marketing and a new epilogue.winner of the gerald loeb award for best business book of the year.in the most important business book since the tipping point, chris anderson shows how the future of commerce and culture isn t in hits, the high-volume head of a traditional demand curve, but in what used to be regarded as misses -- the endlessly long tail

    Seth Godin

    There arent many books I haven't written that I wish I had written and this is one of them. The Long Tail by Chris Anderson.

    Dec 20, 2019 — Source

  • Replay

    Replay

    Replay

    Ken Grimwood
    Fiction
    4.14 (38,838)

    Jeff winston was 43 and trapped in a tepid marriage and a dead-end job, waiting for that time when he could be truly happy, when he died.and when he woke and he was 18 again, with all his memories of the next 25 years intact. he could live his life again, avoiding the mistakes, making money from his knowledge of the future, seeking happiness.until he dies at 43 and wakes up back in college again...

    Seth Godin

    Replay is the best time travel book ever written.

    Feb 10, 2016 — Source

  • Stone Age Economics

    Stone Age Economics

    Stone Age Economics

    Marshall Sahlins
    Business & Economics
    3.91 (398)

    Ambitiously tackling the nature of economic life and how to study it comparatively, stone age economics includes six studies that reflect the author's ideas on revising traditional views of hunter-gatherer and so-called primitive societies, revealing them to be the original affluent society. when it was originally published in 1974, e. evans-pritchard of the times literary supplement noted that this classic study of anthropological economics "is rich in factual evidence and in ideas, so rich that a brief review cannot do it justice; only another book could do that."

    Seth Godin

    One of the books I’ve been thinking a lot about lately

    Nov 5, 2018 — Source

  • Manifesto for a Moral Revolution

    Manifesto for a Moral Revolution

    Manifesto for a Moral Revolution

    Jacqueline Novogratz
    Business & Economics
    4.38 (483)

    "An instant classic." —Arianna Huffington "Will inspire people from across the political spectrum." —Jonathan Haidt Longlisted for the Porchlight Business Book of the Year Award, an essential shortlist of leadership ideas for everyone who wants to do good in this world, from Jacqueline Novogratz, author of the New York Times bestseller The Blue Sweater and founder and CEO of Acumen. In 2001, when Jacqueline Novogratz founded Acumen, a global community of socially and environmentally responsible partners dedicated to changing the way the world tackles poverty, few had heard of impact investing—Acumen’s practice of “doing well by doing good.” Nineteen years later, there’s been a seismic shift in how corporate boards and other stakeholders evaluate businesses: impact investment is not only morally defensible but now also economically advantageous, even necessary. Still, it isn’t easy to reach a success that includes profits as well as mutually favorable relationships with workers and the communities in which they live. So how can today’s leaders, who often kick off their enterprises with high hopes and short timetables, navigate the challenges of poverty and war, of egos and impatience, which have stymied generations of investors who came before? Drawing on inspiring stories from change-makers around the world and on memories of her own most difficult experiences, Jacqueline divulges the most common leadership mistakes and the mind-sets needed to rise above them. The culmination of thirty years of work developing sustainable solutions for the problems of the poor, Manifesto for a Moral Revolution offers the perspectives necessary for all those—whether ascending the corporate ladder or bringing solar light to rural villages—who seek to leave this world better off than they found it.

    Seth Godin

    This is an important book, now more than ever.

    May 5, 2020 — Source

  • The Blue Sweater

    The Blue Sweater

    The Blue Sweater

    Jacqueline Novogratz
    Social Science
    3.99 (6,636)

    The blue sweater is the inspiring story of a woman who left a career in international banking to spend her life on a quest to understand global poverty and find powerful new ways of tackling it. it all started back home in virginia, with the blue sweater, a gift that quickly became her prized possession—until the day she outgrew it and gave it away to goodwill. eleven years later in africa, she spotted a young boy wearing that very sweater, with her name still on the tag inside. that the

    Seth Godin

    true story of how one woman has decided to change philanthropy, capitalism, development, and the way two billion poor people — who just happen to be poor, they don’t deserve to be poor

    Dec 20, 2019 — Source

  • Remarkable Retail

    Remarkable Retail

    Remarkable Retail

    Steve Dennis
    Business & Economics
    3.86 (72)

    Seth Godin

    Remarkable Retail is prescient and practical.

    May 5, 2020 — Source

  • A Beautiful Constraint

    A Beautiful Constraint

    A Beautiful Constraint

    Adam Morgan,Mark Barden
    Business & Economics
    4 (529)

    A beautiful constraint: how to transform your limitations into advantages and why it's everyone's business now is a book about everyday, practical inventiveness, designed for the constrained times in which we live. it describes how to take the kinds of issues that all of us face today--lack of time, money, resources, attention, know-how--and see in them the opportunity for transformation of oneself and one's organization's fortunes. the ideas in the book are based on the authors' extensive work as business consultants, and are brought to life in 35 personal interviews

    Seth Godin

    It's a worldview changer.

    May 5, 2015 — Source

  • Start Finishing

    Start Finishing

    Start Finishing

    Charlie Gilkey
    4 (660)

    • • • • • • how much of your time and attention lately has been focused on things that truly matter to you? most people's honest answer is: not enough.everyone is buried by busywork, responsibility, distraction, and fatigue. the joy-producing, difference-making ideas are waiting for when the time is right, when the current project is over, when they have a little more money, when the kids are grown, or when they get a more understanding boss. they are waiting for someday. the trouble is someday never comes on its

    Seth Godin

    Charlie Gillkey has an important new book

    Jun 17, 2019 — Source

  • Zig Ziglar's Secrets of Closing the Sale

    Zig Ziglar's Secrets of Closing the Sale

    Zig Ziglar's Secrets of Closing the Sale

    Zig Ziglar
    4.13 (9,740)

    Doctors, housewives, ministers, parents, teachers … everyone has to "sell" their ideas and themselves to be successful. this new guide by america's #1 professional in the art of persuasion focuses on the most essential part of the sale—how to make them say "yes, i will!" zig ziglar lets you in on the secrets of his own sure-fire, tested methods:over 100 successful closings for every kind of persuasionover 700 questions that will open your eyes to new possibilities you may have overlookedhow to paint word pictures and use your imagination to

    Seth Godin

    if you just listen to one story, if youre into selling, listen to that story ten times you cant listen once; ten times you'll become a different kind of salesperson.

    Dec 22, 2016 — Source

  • Thinking in Bets

    Thinking in Bets

    Thinking in Bets

    Annie Duke
    Business & Economics
    3.82 (12,360)

    In super bowl xlix, seahawks coach pete carroll made one of the most controversial calls in football history: with 26 seconds remaining, and trailing by four at the patriots' one-yard line, he called for a pass instead of a hand off to his star running back. the pass was intercepted and the seahawks lost. critics called it the dumbest play in history. but was the call really that bad? or did carroll actually make a great move that was ruined by bad luck?even the best decision doesn't yield the best

    Seth Godin

    the first chapter alone will change your life

    Dec 20, 2019 — Source

  • Crossing the Chasm

    Crossing the Chasm

    Crossing the Chasm

    Geoffrey A. Moore,Regis McKenna
    Business & Economics
    3.99 (26,008)

    Here is the bestselling guide that created a new game plan for marketing in high-tech industries. crossing the chasm has become the bible for bringing cutting-edge products to progressively larger markets. this edition provides new insights into the realities of high-tech marketing, with special emphasis on the internet. it's essential reading for anyone with a stake in the world's most exciting marketplace.

    Seth Godin

    There are many editions of this book; I like the older editions, but that's just because I'm a boomer.

    Dec 20, 2019 — Source

  • Everything is Figureoutable

    Everything is Figureoutable

    Everything is Figureoutable

    Marie Forleo
    Business & Economics
    3.99 (11,699)

    Do you ever have trouble finishing what you start? do amazing ideas come to you all the time but after the initial excitement wanes you struggle to follow through? if you're creative and ambitious, the answer is likely yes.the problem isn't you. it's not that you're not hardworking, intelligent or deserving, but that you haven't yet installed the one key belief that will change everything: everything is figureoutable.whether you want to leave a dead-end job, heal a relationship, grow a business, master your money, or just find two free hours

    Seth Godin

    Marie Forleo, who speaks clearly and with kindness, has her new book coming out in September.

    Jun 17, 2019 — Source

  • Makers

    Makers

    Makers

    Cory Doctorow
    Fiction
    3.71 (5,628)

    From the New York Times bestselling author of Little Brother, a major novel of the booms, busts, and further booms in store for America Perry and Lester invent things—seashell robots that make toast, Boogie Woogie Elmo dolls that drive cars. They also invent entirely new economic systems, like the “New Work,” a New Deal for the technological era. Barefoot bankers cross the nation, microinvesting in high-tech communal mini-startups like Perry and Lester’s. Together, they transform the country, and Andrea Fleeks, a journo-turned-blogger, is there to document it. Then it slides into collapse. The New Work bust puts the dot.combomb to shame. Perry and Lester build a network of interactive rides in abandoned Wal-Marts across the land. As their rides, which commemorate the New Work’s glory days, gain in popularity, a rogue Disney executive grows jealous, and convinces the police that Perry and Lester’s 3D printers are being used to run off AK-47s. Hordes of goths descend on the shantytown built by the New Workers, joining the cult. Lawsuits multiply as venture capitalists take on a new investment strategy: backing litigation against companies like Disney. Lester and Perry’s friendship falls to pieces when Lester gets the ‘fatkins’ treatment, turning him into a sybaritic gigolo. Then things get really interesting.

    Seth Godin

    If youre into 3D printing and stuff, Makers

    Feb 10, 2016 — Source

  • Zombie Economics

    Zombie Economics

    Zombie Economics

    John Quiggin
    3.78 (619)

    In the graveyard of economic ideology, dead ideas still stalk the land. the recent financial crisis laid bare many of the assumptions behind market liberalism--the theory that market-based solutions are always best, regardless of the problem. for decades, their advocates dominated mainstream economics, and their influence created a system where an unthinking faith in markets led many to view speculative investments as fundamentally safe. the crisis seemed to have killed off these ideas, but they still live on in the minds of many--members of the public, commentators, politicians, economists, and

    Seth Godin

    a thoughtful rebuttal of most of what we think we know about how markets work

    May 5, 2020 — Source

  • Endeavor
    Seth Godin

    Scott Perry on our journey

    Jun 17, 2019 — Source

  • The Diamond Age

    The Diamond Age

    The Diamond Age

    Neal Stephenson
    Humorous stories
    4.15 (89,645)

    The diamond age: or, a young lady's illustrated primer is a postcyberpunk novel by neal stephenson. it is to some extent a science fiction coming-of-age story, focused on a young girl named nell, and set in a future world in which nanotechnology affects all aspects of life. the novel deals with themes of education, social class, ethnicity, and the nature of artificial intelligence.

    Seth Godin

    if you read Diamond Age before you've thought about molecular anything or 3D printing, then it changes your mind.

     — Source

  • Little Brother

    Little Brother

    Little Brother

    Cory Doctorow
    Young Adult Fiction
    3.93 (50,208)

    Marcus aka “w1n5t0n,” is only seventeen years old, but he figures he already knows how the system works–and how to work the system. smart, fast, and wise to the ways of the networked world, he has no trouble outwitting his high school’s intrusive but clumsy surveillance systems.but his whole world changes when he and his friends find themselves caught in the aftermath of a major terrorist attack on san francisco. in the wrong place at the wrong time, marcus and his crew are apprehended by the department of homeland security

    Seth Godin

    If youre into security and privacy, Little Brother. I've given away tons of copies of the right kinds of science fiction.

    Feb 10, 2016 — Source

  • Three New People

    Three New People

    Three New People

    Brian Miller
    3.64 (28)

    “practical, powerful, and a delight to read. a book like brian’s can change everything for someone who cares.”-seth godin, author, this is marketing connect with anyone. strengthen your relationships. build a sustainable career. three new people is a manifesto on the beauty and power of human connection in a world where loneliness has reached epidemic levels. we’re rushed, frazzled, distracted, and frankly, scared to talk to strangers. but what if it didn’t have to be that way? what if we could easily connect with anyone we meet – on the

    Seth Godin

    helps us think differently about human engagement

    Jun 17, 2019 — Source

  • Thirst

    Thirst

    Thirst

    Lisa Sweetingham,Scott Harrison
    Biography & Autobiography
    4.47 (4,045)

    At 28 years old, scott harrison had it all. a top nightclub promoter in new york city, his life was an endless cycle of drugs, booze, models--repeat. but 10 years in, desperately unhappy and morally bankrupt, he asked himself, "what would the exact opposite of my life look like?" walking away from everything, harrison spent the next 16 months on a hospital ship in west africa and discovered his true calling. in 2006, with no money and less than no experience, harrison founded charity: water. today, his organization has raised

    Seth Godin

    Scott Harrisons new book is called Thirst. Its the autobiography of charity: water.

    Nov 1, 2018 — Source

  • Fanocracy

    Fanocracy

    Fanocracy

    David Meerman Scott,Reiko Scott,Tony Robbins
    Consumer behavior
    3.68 (228)

    From the author of new rules of marketing & pr, a bold guide to converting customer passion into marketing power. how do some brands attract word-of-mouth buzz and radical devotion around products as everyday as car insurance, b2b software, and underwear? they embody the most powerful marketing force in the world: die-hard fans.in this essential book, leading business growth strategist david meerman scott and fandom expert reiko scott explore the neuroscience of fandom and interview young entrepreneurs, veteran business owners, startup founders, nonprofits, and companies big and small to pinpoint

    Seth Godin

    a handbook and guide for anyone seeking to build a tribal brand in our modern media culture

    May 5, 2020 — Source

  • Creative Calling

    Creative Calling

    Creative Calling

    Chase Jarvis
    Business & Economics
    4.18 (1,141)

    Life isn’t about “finding” fulfillment and success – it’s about creating it. why then has creativity been given a back seat in our culture? no longer. creativity is a force inside every person that, when unleashed, transforms our lives and delivers vitality to everything we do. establishing a creative practice is therefore our most valuable and urgent task - as important to our well-being as exercise or nutrition. the good news? renowned artist, author, and creativelive founder, chase jarvis, reminds us that creativity isn't a skill—it's a habit available to

    Seth Godin

    Sure to be a keeper.

    Jun 17, 2019 — Source

  • Snow Crash

    Snow Crash

    Snow Crash

    Neal Stephenson
    Fiction
    4.02 (253,790)

    In reality, hiro protagonist delivers pizza for uncle enzo's cosonostra pizza inc., but in the metaverse he's a warrior prince. plunging headlong into the enigma of a new computer virus that's striking down hackers everywhere, he races along the neon-lit streets on a search-and-destroy mission for the shadowy virtual villain threatening to bring about infocalypse. snow crash is a mind-altering romp through a future america so bizarre, so outrageous… you'll recognize it immediately.

    Seth Godin

    The same thing is true in a great science fiction book. If you read Snow Crash

    Feb 10, 2016 — Source

  • Just Kids

    Just Kids

    Just Kids

    Patti Smith
    Biography & Autobiography
    4.16 (216,075)

    In just kids, patti smith's first book of prose, the legendary american artist offers a never-before-seen glimpse of her remarkable relationship with photographer robert mapplethorpe in the epochal days of new york city and the chelsea hotel in the late sixties and seventies. an honest and moving story of youth and friendship, smith brings the same unique, lyrical quality to just kids as she has to the rest of her formidable body of work--from her influential 1975 album horses to her visual art and poetry.

    Seth Godin

    if you just want to cry a little, its Just Kids

    Feb 10, 2016 — Source

  • Save Our Science

    Save Our Science

    Save Our Science

    Ainissa Ramirez
    3.88 (103)

    In save our science: how to inspire a new generation of scientists, long time yale professor ainissa ramirez makes an impassioned call for a recommitment to improve science, technology, engineering, and math (stem) education in our schools and throughout our society. she describes what habits we need to change to make stem fun again, as well as a plan for how to increase every child's participation in these disciplines. the 21st century requires a new kind of learner -- not someone who can simply churn out answers by rote, as

    Seth Godin

    And don’t miss Ainissa Ramirez’ Save Our Science.

    Jun 17, 2019 — Source

  • Dune

    Dune

    Dune

    Frank Herbert
    Fiction
    4.24 (1,014,265)

    Set on the desert planet arrakis, dune is the story of the boy paul atreides, heir to a noble family tasked with ruling an inhospitable world where the only thing of value is the “spice” melange, a drug capable of extending life and enhancing consciousness. coveted across the known universe, melange is a prize worth killing for...when house atreides is betrayed, the destruction of paul’s family will set the boy on a journey toward a destiny greater than he could ever have imagined. and as he evolves into the mysterious

    Seth Godin

    if you read Dune, and you don't read it for the plot but you read it for understanding geopolitics, suddenly something clicks in your head.

     — Source

  • Meaningful Work

    Meaningful Work

    Meaningful Work

    Lawren Askinosie,Shawn Askinosie
    4.02 (237)

    Askinosie chocolate is a small-batch, award winning chocolate company widely considered to be a vanguard in the industry. known for sourcing 100% of his cocoa beans directly from farmers across the globe, shawn askinosie has pioneered direct trade and profit sharing in the craft chocolate industry with farmers in tanzania, ecuador, and the philippines. in addition to developing relationships with smallholder farmers, the company also partners with schools in their origin communities to provide lunch to 1,600 children every day with no outside donations. twenty-five years ago, shawn askinosie was

    Seth Godin

    Meaningful Work, ...when you read them, you can apply 90 percent of what they're talking about to building your for-profit enterprise, because its all the same.

    Nov 1, 2018 — Source

  • Walk in Their Shoes

    Walk in Their Shoes

    Walk in Their Shoes

    James S. Hirsch,Jim Ziolkowski
    4.24 (404)

    Jim ziolkowski gave up his career in corporate finance to create buildon, a service-oriented program that goes into high-risk areas around the world to work with students in their communities. under jim’s leadership, buildon volunteers have contributed more than 850,000 hours of community service, and the organization has constructed more than 430 schools worldwide, from the south bronx, to detroit, chicago, and oakland, to haiti, senegal, nicaragua, and nepal.walk in their shoes is packed with the ingredients of a powerful bestseller as it traces jim’s story from his transformation from

    Seth Godin

    Recommended on Tim Ferriss' podcast

    Nov 1, 2018 — Source

  • Made in India

    Made in India

    Made in India

    Meera Sodha
    4.43 (824)

    The best indian food is cooked (and eaten) at home.real indian food is fresh, simple, and packed with flavor. in made in india, meera sodha introduces you to the food she grew up eating every day. unlike the fare you get at your local indian takeout joint, her food is vibrant and surprisingly quick and easy to make.meera serves up a feast of over 130 delicious recipes collected from three generations of her family. on the menu is everything from hot chapatis to street food (chili paneer; beet and feta

    Seth Godin

    Cookbooks? Here are two.

    Jun 17, 2019 — Source

  • Management Mess to Leadership Success

    Management Mess to Leadership Success

    Management Mess to Leadership Success

    Scott Miller
    4.09 (187)

    Your leadership skills are about to change readers of radical candor, dare to lead and mastering leadership will love scott miller’s management mess to leadership success. rise from rock bottom: scott miller knows what it’s like to fail. he was demoted from his first leadership position after only three weeks—and that’s just one of several messy management stories in management mess to leadership success. scott’s not alone. everyone fails. but something sets scott apart: he knows that failure is not a synonym for unwanted retirement.from boss to leader: scott knows

    Seth Godin

    The inimitable Scott Miller has written his first leadership book

    Jun 17, 2019 — Source

  • Growth IQ

    Growth IQ

    Growth IQ

    Tiffani Bova
    Business & Economics
    3.99 (223)

    Trying to find the one right move that will improve your business's performance can feel overwhelming. but, as you'll discover in growth iq, there are just ten simple--but easily misunderstood--paths to growth, and every successful growth strategy can be boiled down to picking the right combination and sequence of these paths for your current context.tiffani bova travels around the world helping companies solve their most vexing problem: how to keep growing in the face of stiff competition and a fast-changing business environment. whether she's presenting to a fortune 500 board

    Seth Godin

    a smart book about smart decisions.

    Jun 17, 2019 — Source

  • The Excellence Dividend

    The Excellence Dividend

    The Excellence Dividend

    Tom Peters
    Business & Economics
    4.16 (296)

    For decades tom peters has been preaching the gospel of putting people first, and in today's rapidly changing business environment, this message is more important than ever. with his unparalleled expertise and inimitable charisma, peters offers brilliantly simple, actionable guidelines for success that any business leader can immediately implement. he provides a roadmap for your organization and for you as an individual to thrive amidst the tech tsunami, and he has a lot of fun doing it. the excellence dividend is an important new book from one of today's greatest

    Seth Godin

    classic Tom on every page

    Jul 26, 2018 — Source

  • 100 Side Hustles

    100 Side Hustles

    100 Side Hustles

    Chris Guillebeau
    3.7 (775)

    Chris guillebeau, self-employment guru, author of the $100 startup, and creator of the popular side hustle school podcast, presents a collection of the top hundred side-gig case studies from both his podcast and his personal files, featuring jewelry makers, website founders, food truck bakers, and more. with inspiring anecdotes alongside bullet-point takeaways, this playbook will not only inspire you to follow in these innovators' entrepreneurial footsteps but also achieve similar business success. from identifying underserved markets to crafting unique products and services that spring from your passions, you'll soon be

    Seth Godin

    Chris Guillebeau generous as always

    Jun 17, 2019 — Source

  • Fresh India

    Fresh India

    Fresh India

    Meera Sodha
    Cooking
    4.13 (872)

    Winner of the observer food monthly's best new cookbook award 2017 from the fortnum & mason cookery writer of the year 2018here are surprising recipes for every day made using easy to find ingredients: mushroom and walnut samosas, oven-baked onion bhajis and beetroot and paneer kebabs. there are familiar and classic indian recipes like dals, curries and pickles, alongside less familiar ones using fresh seasonal british ingredients, like brussels sprout thoran, gardeners' question time pilau and green beans with cashew nuts and coconut.and then there are showstoppers such as daily

    Seth Godin

    the book I’m cooking from the most lately

    Jul 26, 2018 — Source

  • Marketing Myopia

    Marketing Myopia

    Marketing Myopia

    Theodore Levitt
    4.08 (157)

    What business is your company really in? that's a question all executives should all ask before demand for their firm's products or services dwindles.in marketing myopia, theodore levitt offers examples of companies that became obsolete because they misunderstood what business they were in and thus what their customers wanted. he identifies the four widespread myths that put companies at risk of obsolescence and explains how business leaders can shift their attention to customers' real needs instead.

    Seth Godin

    I wish I'd read earlier in my career

    Dec 22, 2016 — Source

  • What Do Women Want? Adventures in the Science of Female Desire

    What Do Women Want? Adventures in the Science of Female Desire

    What Do Women Want? Adventures in the Science of Female Desire

    Daniel Bergner
    3.61 (2,231)

    Women are the monogamous sex. women crave intimacy and emotional connection. women don't want sex with strangers. right? wrong. could 'the fairer sex' in fact be more sexually aggressive and anarchic than men? in what do women want? adventures in the science of female desire, critically acclaimed journalist daniel bergner looks at the evidence. recent research, he finds, dismantles the myths to reveal an unprecedented portrait of female lust- the triggers, the fantasies, the mind-body connection (and disconnection), the reasons behind the loss of libido and, most revelatory, that this

    Seth Godin

    A few books for summer reading

    Jul 29, 2010 — Source

  • Ignore Your Customers (and They'll Go Away)

    Ignore Your Customers (and They'll Go Away)

    Ignore Your Customers (and They'll Go Away)

    Micah Solomon
    4.36 (74)

    Discover how to create exceptional customer service and a superior customer experience, learning from the greatest companies of our time.when it comes to delivering great customer service and customer experience, many companies miss the mark. but there’s no reason this should include you and your company. ignore your customers (and they’ll go away) spells out, step by step, how to craft a customer service culture and customer experience so powerful that they’ll transform your organization and boost your company’s bottom line.you’ll enjoy inspirational, often hilarious, tales from the trenches as

    Seth Godin

    Book list, Fall 2019

    Nov 29, 2019 — Source

  • The Power Broker

    The Power Broker

    The Power Broker

    Robert A. Caro
    4.35 (18,592)

    One of the most acclaimed books of our time, winner of both the pulitzer and the francis parkman prizes, tells the hidden story behind the shaping (and mis-shaping) of twentieth-century new york (city and state) and makes public what few have known: that robert moses was, for almost half a century, the single most powerful man of our time in new york, the shaper not only of the city's politics but of its physical structure and the problems of urban decline that plague us today.in revealing how moses did it--how

    Seth Godin

    Book list, Fall 2019

    Nov 29, 2019 — Source

  • Do the Work

    Do the Work

    Do the Work

    Steven Pressfield
    3.94 (19,332)

    Do the workour enemy is not lack of preparation; it's not the difficulty of the project, or the state of the marketplace or the emptiness of our bank account.the enemy is resistance.the enemy is our chattering brain, which, if we give it so much as a nanosecond, will start producing excuses, alibis, transparent self-justifications and a million reasons why he can't/shouldn't/won't do what we know we need to do.start before you're ready.

    Seth Godin

    I wish I'd read earlier in my career

    Dec 22, 2016 — Source

  • Before and After

    Before and After

    Before and After

    John McWade
    4.26 (268)

    Before and after magazine's focus on clarity, simplicity, and elegance has won it legions of fans--fans who will welcome this second volume of the definitive before and after page design by john mcwade. truly an icon of the graphic design community, his insistence on approaching design not as mere decoration but as an essential form of communication is vividly apparent in this cohesive primer on page design and layout. and you could not hope for a better, more qualified teacher. mcwade shows readers how to arrange and present information using

    Seth Godin

    I wish I'd read earlier in my career

    Dec 22, 2016 — Source

  • Zilch

    Zilch

    Zilch

    Nancy Lublin
    3.63 (191)

    A leading not-for-profit ceo on smart ways companies can cut costs while improving results as ceo of the youth volunteering organization do something, nancy lublin has overseen its dramatic growth since 2003. she helped it evolve from a debt-ridden, stodgy not-for-profit to a fast-moving, buzz-driven magnet for teens. do something now draws more than one million monthly hits on its web site, while dispensing millions in grant money to young people with good ideas and a hunger to help others. lublin now shows why the best not-for-profits are brilliant at

    Seth Godin

    A few books for summer reading

    Jul 29, 2010 — Source

  • Super Thinking

    Super Thinking

    Super Thinking

    Gabriel Weinberg,Lauren McCann
    4.05 (1,677)

    "you can't really know anything if you just remember isolated facts. if the facts don't hang together on a latticework of theory, you don't have them in a usable form. you've got to have models in your head."- charlie munger, investor, vice chairman of berkshire hathawaythe world's greatest problem-solvers, forecasters, and decision-makers all rely on a set of frameworks and shortcuts that help them cut through complexity and separate good ideas from bad ones. they're called mental models, and you can find them in dense textbooks on psychology, physics, economics,

    Seth Godin

    Book list, Fall 2019

    Nov 29, 2019 — Source

  • Start with Why

    Start with Why

    Start with Why

    Simon Sinek
    Business & Economics
    4.08 (150,184)

    Draws on real-life stories and figures, including Martin Luther King, Jr. and Steve Jobs, to examine the qualities a good leader requires in order to inspire and motivate people.

    Seth Godin

    I wish I'd read earlier in my career

    Dec 22, 2016 — Source

  • Persuadable

    Persuadable

    Persuadable

    Al Pittampalli
    Business & Economics
    3.96 (168)

    As a leader, changing your mind has always been perceived as a weakness. not anymore. in a world that’s changing faster than ever, successful leaders realize that a genuine willingness to change their own minds is the ultimate competitive advantage.drawing on evidence from social science, history, politics, and more, business consultant al pittampalli reveals why confidence, consistency, and conviction, are increasingly becoming liabilities—while humility, inconsistency, and radical open-mindedness are powerful leadership assets.in persuadable, you’ll learn how ray dalio became the most successful hedge fund manager in the world by strategically

    Seth Godin

    I wish I'd read earlier in my career

    Dec 22, 2016 — Source

  • The Shipwrecked Mind

    The Shipwrecked Mind

    The Shipwrecked Mind

    Mark Lilla
    Philosophy
    3.74 (661)

    A sense of nostalgia, of not feeling at home in the present, and an attempt to recover a lost philosophical or religious tradition characterize the twentieth-century intellectuals whose work mark lilla investigates in the shipwrecked mind. from franz rosenzweig, who sought to lead assimilated jews away from the world of history and politics and back to the sources of jewish tradition, to leo strauss, who tried to recover the socratic tradition in philosophy, to eric voegelin, who wrote a multivolume universal history to explain human consciousness, to the rediscovery of

    Seth Godin

    I wish I'd read earlier in my career

    Dec 22, 2016 — Source

  • The Anubis Gates

    The Anubis Gates

    The Anubis Gates

    Tim Powers
    3.92 (15,019)

    Brendan doyle, a specialist in the work of the early-nineteenth century poet william ashbless, reluctantly accepts an invitation from a millionaire to act as a guide to time-travelling tourists. but while attending a lecture given by samuel taylor coleridge in 1810, he becomes marooned in regency london, where dark and dangerous forces know about the gates in time.caught up in the intrigue between rival bands of beggars, pursued by egyptian sorcerers, and befriended by coleridge, doyle somehow survives and learns more about the mysterious ashbless than he could ever have

    Seth Godin

    I liked them both

    Oct 5, 2007 — Source

  • The Diversity Bonus

    The Diversity Bonus

    The Diversity Bonus

    Scott E Page
    3.77 (106)

    What if workforce diversity is more than simply the right thing to do in order to make society more integrated and just? what if diversity can also improve the bottom line of businesses and other organizations facing complex challenges in the knowledge economy? it can. and the diversity bonus shows how and why.scott page, a leading thinker, writer, and speaker whose ideas and advice are sought after by corporations, nonprofits, universities, and governments around the world, makes a clear and compellingly pragmatic case for diversity and inclusion. he presents overwhelming

    Seth Godin

    Book list, Fall 2019

    Nov 29, 2019 — Source

  • Anything You Want

    Anything You Want

    Anything You Want

    Derek Sivers
    Business & Economics
    4.08 (20,445)

    Best known for creating cd baby, the most popular music site for independent artists, founder derek sivers chronicles his “accidental” success and failures into this concise and inspiring book on how to create a multi-million dollar company by following your passion. in anything you want, sivers details his journey and the lessons learned along the way of creating cd baby and building a business close to his heart. “[sivers is] one of the last music-business folk heroes,” says esquire magazine. his less-scripted approach to business is refreshing and will educate

    Seth Godin

    I wish I'd read earlier in my career

    Dec 22, 2016 — Source

  • Body of Work

    Body of Work

    Body of Work

    Pamela Slim
    Business & Economics
    3.9 (780)

    These days it's increasingly rare to have a stable career in any field. more and more of us are blending big company jobs, startup gigs, freelance work, and volunteer side projects. we take chances to expand our knowledge, capabilities, and experience. but how do we make sense of that kind of career - and explain it?pamela slim, the acclaimed author of escape from cubicle nation, gives us the tools to have meaningful careers in this new world of work. she shows how to find the connections among diverse accomplishments, sell

    Seth Godin

    I wish I'd read earlier in my career

    Dec 22, 2016 — Source

  • Surrounded by Geniuses

    Surrounded by Geniuses

    Surrounded by Geniuses

    Alan Gregerman
    3.39 (44)

    How many times have you arrived at work, exchanged greetings with your colleagues, attended a meeting or two, and then sat down at your desk overcome by the incredible feeling that you were surrounded by geniuses? and how many times have you headed home from work, looked around, and been struck with an awesome sense that you were surrounded by a world of geniuses and brilliant ideas? if you?re like most people, caught up in the stress of work and everyday life, the answer is a resounding ?never ? but

    Seth Godin

    I liked them both

    Oct 5, 2007 — Source

  • Poilâne

    Poilâne

    Poilâne

    Apollonia Poilane,Joanne Smart,Philippe Santamaria
    4.05 (130)

    To food lovers the world over, a trip to paris is not complete without a visit to poilâne. ina garten raves about the bread’s “extraordinary quality.” martha stewart says the p in poilâne stands for “perfect.” for the first time, poilâne provides detailed instructions so bakers can reproduce its unique “hug-sized” sourdough loaves at home, as well as the bakery’s other much-loved breads and pastries. it tells the story of how apollonia poilâne, the third-generation baker and owner, took over the global business at age eighteen and steered it into

    Seth Godin

    Book list, Fall 2019

    Nov 29, 2019 — Source

  • The True Believer

    The True Believer

    The True Believer

    Eric Hoffer
    Social Science
    4.22 (8,873)

    A stevedore on the san francisco docks in the 1940s, eric hoffer wrote philosophical treatises in his spare time while living in the railroad yards. the true believer -- the first and most famous of his books -- was made into a bestseller when president eisenhower cited it during one of the earliest television press conferences. completely relevant and essential for understanding the world today, the true believer is a visionary, highly provocative look into the mind of the fanatic and a penetrating study of how an individual becomes one.

    Seth Godin

    I wish I'd read earlier in my career

    Dec 22, 2016 — Source

  • New Rules for the New Economy

    New Rules for the New Economy

    New Rules for the New Economy

    Kevin Kelly
    3.96 (431)

    Forget supply and demand. forget computers. the old rules are broken. today, communication, not computation, drives change. we are rushing into a world where connectivity is everything, and where old business know-how means nothing. in this new economic order, success flows primarily from understanding networks, and networks have their own rules. in new rules for the new economy, kelly presents ten fundamental principles of the connected economy that invert the traditional wisdom of the industrial world. succinct and memorable, new rules explains why these powerful laws are already hardwired into

    Seth Godin

    I wish I'd read earlier in my career

    Dec 22, 2016 — Source

  • Start Here Now

    Start Here Now

    Start Here Now

    Susan Piver
    4.09 (291)

    If you want to meditate but have no idea where to begin, this book by best-selling author and buddhist teacher susan piver will help you: it contains everything you need to know to start a meditation practice and, even more important, to continue one. it defines what meditation is (and what it is not); dispels the three most common misconceptions about it; advises ways around obstacles; addresses the most frequently asked questions; and shows how meditation can have positive impact on relationships, creativity, and difficult emotions. however, piver presents meditation

    Seth Godin

    Filed under thinking better

    Dec 22, 2016 — Source

  • Nothing Fancy

    Nothing Fancy

    Nothing Fancy

    Alison Roman
    4.03 (2,606)

    An unexpected weeknight meal with a neighbor or a weekend dinner party with fifteen of your closest friends—either way and everywhere in between, having people over is supposed to be fun, not stressful. this abundant collection of all-new recipes—heavy on the easy-to-execute vegetables and versatile grains, paying lots of close attention to crunchy, salty snacks, and with love for all the meats—is for gatherings big and small, any day of the week. alison roman will give you the food your people want (think diy martini bar, platters of tomatoes, pots

    Seth Godin

    Book list, Fall 2019

    Nov 29, 2019 — Source

  • Don't Make Me Think, Revisited

    Don't Make Me Think, Revisited

    Don't Make Me Think, Revisited

    Steve Krug
    4.23 (25,866)

    Since don’t make me think was first published in 2000, over 400,000 web designers and developers have relied on steve krug’s guide to help them understand the principles of intuitive navigation and information design.in this 3rd edition, steve returns with fresh perspective to reexamine the principles that made don’t make me think a classic-–with updated examples and a new chapter on mobile usability. and it’s still short, profusely illustrated…and best of all–fun to read.if you’ve read it before, you’ll rediscover what made don’t make me think so essential to web

    Seth Godin

    I wish I'd read earlier in my career

    Dec 22, 2016 — Source

  • Misbehaving

    Misbehaving

    Misbehaving

    Richard H. Thaler
    4.16 (18,007)

    Nobel laureate richard h. thaler has spent his career studying the radical notion that the central agents in the economy are humans—predictable, error-prone individuals. misbehaving is his arresting, frequently hilarious account of the struggle to bring an academic discipline back down to earth—and change the way we think about economics, ourselves, and our world.traditional economics assumes rational actors. early in his research, thaler realized these spock-like automatons were nothing like real people. whether buying a clock radio, selling basketball tickets, or applying for a mortgage, we all succumb to biases

    Seth Godin

    I wish I'd read earlier in my career

    Dec 22, 2016 — Source

  • The Republic of Tea

    The Republic of Tea

    The Republic of Tea

    Bill Rosenzweig,Mel Ziegler,Patricia Ziegler
    3.8 (295)

    Almost all of us have at some point dreamed of starting our own business but have not been able to get past our fear, anxiety, and uncertainty about pursuing those dreams. through a 20-month exchange of faxes, the republic of tea chronicles the feelings and emotions of three partners as they confront their fears and dreams to create an enormously successful start-up company. the book shows the budding entrepreneur how to start a successful business that embodies his or her own soul and economic realities. the insightful correspondence between mel

    Seth Godin

    The technology is ancient, but the story is timeless. This book changed my life

    Dec 22, 2016 — Source

  • The Book of est

    The Book of est

    The Book of est

    Luke Rhinehart,Werner Erhard
    4.02 (330)

    The greatest self-help book of all time, according to dr. joe vitale. the book of est immerses you in the closed doors of the controversial est trainings popularized in the 1970's.

    Seth Godin

    Filed under thinking better

    Dec 22, 2016 — Source

  • A Culture of Fact

    A Culture of Fact

    A Culture of Fact

    Barbara J. Shapiro
    3.75 (20)

    Barbara j. shapiro traces the surprising genesis of the fact, a modern concept that, she convincingly demonstrates, originated not in natural science but in legal discourse. she follows the concept's evolution and diffusion across a variety of disciplines in early modern england, examining how the emerging culture of fact shaped the epistemological assumptions of each intellectual enterprise.drawing on an astonishing breadth of research, shapiro probes the fact's changing identity from an alleged human action to a proven natural or human happening. the crucial first step in this transition occurred in

    Seth Godin

    Book list, Fall 2019

    Nov 29, 2019 — Source

  • Why David Sometimes Wins

    Why David Sometimes Wins

    Why David Sometimes Wins

    Marshall Ganz
    Business & Economics
    3.96 (146)

    Why david sometimes wins tells the story of cesar chavez and the united farm workers' groundbreaking victory, drawing important lessons from this dramatic tale. since the 1900s, large-scale agricultural enterprises relied on migrant labor--a cheap, unorganized, and powerless workforce. in 1965, when some 800 filipino grape workers began to strike under the aegis of the afl-cio, the ufw soon joined the action with 2,000 mexican workers and turned the strike into a civil rights struggle. they engaged in civil disobedience, mobilized support from churches and students, boycotted growers, and transformed

    Seth Godin

    I wish I'd read earlier in my career

    Dec 22, 2016 — Source

  • The Anubis Gates

    The Anubis Gates

    The Anubis Gates

    Tim Powers
    3.92 (15,019)

    Brendan doyle, a specialist in the work of the early-nineteenth century poet william ashbless, reluctantly accepts an invitation from a millionaire to act as a guide to time-travelling tourists. but while attending a lecture given by samuel taylor coleridge in 1810, he becomes marooned in regency london, where dark and dangerous forces know about the gates in time.caught up in the intrigue between rival bands of beggars, pursued by egyptian sorcerers, and befriended by coleridge, doyle somehow survives and learns more about the mysterious ashbless than he could ever have

    Seth Godin

    Filed under thinking better

    Dec 22, 2016 — Source

  • Stillness Is the Key

    Stillness Is the Key

    Stillness Is the Key

    Ryan Holiday
    4.19 (21,786)

    All great leaders, thinkers, artists, athletes, and visionaries share one indelible quality. it enables them to conquer their tempers. to avoid distraction and discover great insights. to achieve happiness and do the right thing. ryan holiday calls it stillness--to be steady while the world spins around you.in this book, he outlines a path for achieving this ancient, but urgently necessary way of living. drawing on a wide range of history's greatest thinkers, from confucius to seneca, marcus aurelius to thich nhat hanh, john stuart mill to nietzsche, he argues that

    Seth Godin

    Book list, Fall 2019

    Nov 29, 2019 — Source

  • The Value of Everything

    The Value of Everything

    The Value of Everything

    Mariana Mazzucato
    Business & Economics
    4.1 (2,219)

    In this scathing indictment of our current global financial system, the value of everything rigorously scrutinizes the way in which economic value has been determined and reveals how the difference between value creation and value extraction has become increasingly blurry. mariana mazzucato argues that this blurriness allowed certain actors in the economy to portray themselves as value creators, while in reality they were just moving existing value around or, even worse, destroying it.the book uses case studies - from silicon valley to the financial sector to big pharma - to

    Seth Godin

    Book list, Fall 2019

    Nov 29, 2019 — Source

  • The Red Queen

    The Red Queen

    The Red Queen

    Matt Ridley
    Psychology
    4.05 (15,862)

    Referring to lewis carroll's red queen from through the looking-glass, a character who has to keep running to stay in the same place, matt ridley demonstrates why sex is humanity's best strategy for outwitting its constantly mutating internal predators. the red queen answers dozens of other riddles of human nature and culture -- including why men propose marriage, the method behind our maddening notions of beauty, and the disquieting fact that a woman is more likely to conceive a child by an adulterous lover than by her husband. brilliantly written,

    Seth Godin

    I wish I'd read earlier in my career

    Dec 22, 2016 — Source

  • The Goal

    The Goal

    The Goal

    Eliyahu M. Goldratt,Jeff Cox
    4.07 (65,427)

    Alex rogo is a harried plant manager working ever more desperately to try and improve performance. his factory is rapidly heading for disaster. so is his marriage. he has ninety days to save his plant—or it will be closed by corporate hq, with hundreds of job losses. it takes a chance meeting with a colleague from student days—jonah—to help him break out of conventional ways of thinking to see what needs to be done.the story of alex's fight to save his plant is more than compulsive reading. it contains a

    Seth Godin

    I wish I'd read earlier in my career

    Dec 22, 2016 — Source

  • The Mesh

    The Mesh

    The Mesh

    Lisa Gansky
    3.66 (1,119)

    A simple, powerful idea that's reinventing the way smart, adaptive companies do business. most businesses follow the same basic formula: create a product or service, sell it, and collect money. what lisa gansky calls "mesh" businesses throw this model out the window. instead, these companies use social media, wireless networks, and data crunched from every available source to provide people with goods and services at the exact moment they need them, without the burden and expense of owning them outright. "the mesh" gives companies a better understanding of what customers

    Seth Godin

    I wish I'd read earlier in my career

    Dec 22, 2016 — Source

  • You Are Awesome

    You Are Awesome

    You Are Awesome

    Neil Pasricha
    4.11 (1,787)

    We are lucky. for most of us, famine, plague, economic depression, and other life-threatening catastrophes are the stuff of history books. we’re living in an era with the highest-ever rates of longevity, education, and wealth. cars drive us home as our phones entertain us before we arrive to food delivered to the front door. we have it all! but there’s just one side effect. we no longer have the tools to handle failure...or even perceived failure. when we fall, we lie on the sidewalk crying. when we spill, we splatter.

    Seth Godin

    Book list, Fall 2019

    Nov 29, 2019 — Source

  • Tribes

    Tribes

    Tribes

    Seth Godin
    3.81 (38,375)

    A tribe is any group of people, large or small, who are connected to one another, a leader, and an idea. for millions of years, humans have been seeking out tribes, be they religious, ethnic, economic, political, or even musical (think of the deadheads). it's our nature.now the internet has eliminated the barriers of geography, cost, and time. all those blogs and social networking sites are helping existing tribes get bigger. but more important, they're enabling countless new tribes to be born—groups of ten or ten thousand or ten million

    Seth Godin

    If we're going to do marketing, we're going to make change

     — Source

  • New Rules for the New Economy

    New Rules for the New Economy

    New Rules for the New Economy

    Kevin Kelly
    3.96 (431)

    Forget supply and demand. forget computers. the old rules are broken. today, communication, not computation, drives change. we are rushing into a world where connectivity is everything, and where old business know-how means nothing. in this new economic order, success flows primarily from understanding networks, and networks have their own rules. in new rules for the new economy, kelly presents ten fundamental principles of the connected economy that invert the traditional wisdom of the industrial world. succinct and memorable, new rules explains why these powerful laws are already hardwired into

    Seth Godin

    Kevin Kelly might or might not be from the future, but this is that book.

     — Source

  • Books of Blood

    Books of Blood

    Books of Blood

    Clive Barker
    4.18 (25,747)

    "everybody is a book of blood; wherever we're opened, we're red." for those who only know clive barker through his long multigenre novels, this one-volume edition of the books of blood is a welcome chance to acquire the 16 remarkable horror short stories with which he kicked off his career. for those who already know these tales, the poignant introduction is a window on the creator's mind. reflecting back after 14 years, barker writes: i look at these pieces and i don't think the man who wrote them is alive

    Seth Godin

    Bernadette helped modern marketers see that stories are a choice.

     — Source